Why Colours Matter in Analogue Meat?

Analogue meat – also called plant-based meat or mock meat – is designed to look, taste, and feel like real meat. For consumers, appearance is the first thing they notice, and colour plays a big role in whether a product feels authentic or not.

If the shade isn’t right – for example, if a burger looks too pale or a sausage doesn’t brown well when cooked – it can turn buyers away, even if the taste and texture are good. This is where synthetic food grade colours make a difference.

They help give analogue meat that fresh, meaty look people expect, whether it’s the pinkish-red of raw patties, the golden-brown of grilled pieces, or the rich roasted tones of cooked products. Synthetic colours also provide consistency, which means every batch looks the same, building trust with consumers and helping brands scale confidently.

Where Synthetic Colours Are Used in Analogue Meat?

Synthetic food colours play a key role in making analogue meat look appetising and close to real meat. They’re not just about appearance – they also help brands create consistency and consumer trust. Here’s where they are commonly used:

Supported Synthetic Food Colors in Analogue Meat Products

True Color, True Taste

Water Soluble Colors​ for Analogue Meat Products

Allura Red

Allura Red AC is a water-soluble dye for Plant-based meat products, giving a bright red to orangish-red shade that blends evenly for fresh, appealing colour.

Pure dye content (corrected sample): minimum 85%

Water-insoluble matter: maximum 0.20%

Amaranth

Amaranth is a water-soluble dye for analogue meat products, giving a reddish-brown shade that blends well and adds depth without overpowering.

Pure dye content (corrected sample): minimum 87%

Water-insoluble matter: maximum 0.20%

Brown HT

Brown HT, also called Chocolate Brown HT, is a dye for analogue meat products, giving a rich dark brown shade similar to cocoa or caramel.

Pure dye content (corrected sample): minimum 70%

Water-insoluble matter: maximum 0.20%

Carmoisine

Carmoisine is a red food dye for Vegetarian meat products, giving a bright red to maroon shade and ensuring consistent colour in beverages, bakery items, and dairy desserts.

Pure dye content (corrected sample): minimum 87%

Water-insoluble matter: maximum 0.20%

Black PN

Black PN is a purplish-black dye for vegetarian meat products, giving a clean, deep blackish-violet shade that stays consistent across various uses.

Pure dye content (corrected sample): minimum 80%

Water-insoluble matter: maximum 0.20%

Green S

Green S is a synthetic food dye for analogue meat and beverage products, giving a bright bluish-green shade and ensuring stable colour in confectionery, and bakery items.

Pure dye content (corrected sample): minimum 80%

Water-insoluble matter: maximum 0.20%

Tartrazine

Tartrazine is a water-soluble food dye for analogue meat products, giving a bright lemon-yellow shade in beverages, snacks, confectionery, and bakery items.

Pure dye content (corrected sample): minimum 80%

Water-insoluble matter: maximum 0.20%

Quinoline Yellow WS

Quinoline Yellow WS is a water-soluble food dye for faux meat products, giving a greenish-yellow shade in beverages, confectionery, sauces, and bakery items.

Pure dye content (corrected sample): minimum 70%

Water-insoluble matter: maximum 0.20%

Ponceau 4R

Ponceau 4R is a red dye for mock meat products, giving a dark red shade that blends smoothly for consistent, appealing colour.

Pure dye content (corrected sample): minimum 85%

Water-insoluble matter: maximum 0.20%

Sunset Yellow

Sunset Yellow is a water-soluble dye for analogue meat products, giving a bright yellow to orange shade that blends evenly and keeps colour consistent.

Pure dye content (corrected sample): minimum 87%

Water-insoluble matter: maximum 0.20%

Lake Colors for Analogue Meat Products

Carmoisine Lake

Carmoisine Lake is a water-insoluble dye for analogue meat products, giving a red to maroon shade with strong colour and smooth performance.

Allura Red Lake

Allura Red Lake is an insoluble food dye for next generation meat products, giving a strong red shade in confectionery coatings, tablets, bakery decorations, and cosmetics.

Amaranth Lake

Amaranth Lake is an insoluble food dye for Veg meat products, giving a deep red to maroon shade in confectionery coatings, bakery decorations, tablets, and cosmetics.

Black PN Lake

Black PN Lake is an insoluble food dye for analogue meat products, giving a dark black shade in confectionery coatings, bakery decorations, tablets, and cosmetics.

Tartrazine Lake

Tartrazine Lake is an insoluble food dye for analogue meat products, giving a bright yellow shade in confectionery coatings, bakery decorations, tablets, and cosmetics.

Brown HT Lake

Brown HT Lake is an insoluble food dye for imitation meat products, giving a rich dark brown shade in confectionery coatings, bakery decorations, tablets, and cosmetics.

Sunset Yellow Lake

Sunset Yellow Lake is an insoluble food dye for plant based meat products, giving an orange-yellow shade in confectionery coatings, bakery decorations, tablets, and cosmetics.

Green - S Lake

Green S Lake is an insoluble food dye for analogue meat products, giving a bright bluish-green shade in confectionery coatings, bakery decorations, tablets, and cosmetics.

Ponceau 4R Lake

Ponceau 4R Lake is an insoluble food dye for analogue meat products, giving a bright red shade in confectionery coatings, bakery decorations, tablets, and cosmetics.

Quinoline Yellow WS Lake

Quinoline Yellow WS Lake is an insoluble food dye for vegan meat products, giving a greenish-yellow shade in confectionery coatings, bakery decorations, tablets, and cosmetics.

Frequently Asked Questions

Yes. All our colours are food-grade and comply with international safety standards like FDA, EU, and FSSAI. They are safe for plant-based and analogue meat applications when used within recommended limits.

Absolutely. Our synthetic colours are designed to stay stable during grilling, frying, baking, and even high-pressure processing. The colour won’t fade or wash out easily.

Yes. We provide shades that mimic both raw meat tones (reds, pinks) and cooked meat browns. This helps improve the consumer experience and makes products look more natural.

Yes. We offer 50gm trial packs (sample packs) so you can test the shades and performance before placing bulk orders.

Our minimum order quantity (MOQ) is 100 kg per product for bulk supply. This helps us maintain consistent quality and competitive pricing for our partners.

Yes. If you have a specific colour tone in mind, we can customise blends to match your product requirement.

Yes. Our synthetic food grade colours are 100% vegan-friendly and contain no animal-derived ingredients.

Most synthetic colours have a shelf-life of 3–5 years when stored in a cool, dry place, away from sunlight and moisture.

Yes. We export globally with full documentation support including Certificate of Origin, MSDS, and Halal certificates.

Of course. Our technical team can guide you on choosing the right shade, dosage, and application method for your analogue meat products.

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